Meet the Team
David Weaver
David Weaver has a diverse and comprehensive background to draw on as a franchise expert and a FranChoice consultant. Having honed his business skills in a variety of ways, he now looks forward to sharing his knowledge and experience with others.
David was born and raised in Indiana and got his first taste of business ownership early in life. His father and mother both owned businesses, and that is where, at a young age, he learned the Midwestern values of honesty and integrity in business dealings that he carries with him to this day.
By the age of 13 he knew he was going to own his own business someday; he felt that in order to be successful, he would need experience in four key areas – sales, project management, operations, and finance – and he methodically set out to gain experience in each of them. David began his “formal” career as an employee for General Electric, where he managed program sales processes, and then moved on to managing projects for a large manufacturing company. Eventually the family business called him back to help it survive tough times. After ultimately finding a buyer for the family business, David spent the next six years analyzing and underwriting franchise systems across the country in order to establish the “right fit” between the franchisor, franchisee and finance company. The finance crash of 2009 pushed David toward his dream of business ownership, he spent most of that year analyzing 19 different businesses to buy; from bank owned assets, angel investors and private equity firms he learned what it takes to conduct sound due diligence for buying a business and more importantly what questions to ask.
His intimate knowledge of franchise systems, years of interaction with franchise candidates before and after they opened for business and personal experience investing in Franchise Assets with his wife, Ann Marie, offers David a true understanding of what works and what doesn’t in franchising.
David enjoys the mountains of Colorado with his family; he resides in Glenwood Springs, CO. He enjoys spending time outdoors with his family, camping in the summer, mountain biking in the spring, hunting in the fall, and skiing as many days as possible.
Ann Marie Weaver
In 2013, feeling disillusioned with corporate America, Ann Marie embarked on a journey of entrepreneurship by leveraging the FranChoice selection process to acquire multiple outlets of a national health/spa brand. This hands-on experience equipped her with invaluable insights into the intricacies of purchasing, developing, and ultimately selling a business successfully. Entranced by the allure and promise of the franchise industry for more than a decade, Ann Marie has now not only become a published author but also dedicates her time to guiding others in their quest to break free from the corporate grind.
Growing up in Northwest Indiana in an entrepreneurial family, Ann Marie was immersed in business from an early age. Observing firsthand the trajectory of a family-owned enterprise that evolved into a multi-million-dollar venture gave her a profound understanding of scaling and growth dynamics. At the family dinner table, discussions around risk management, effective leadership, strategic planning, and fostering the right mindset were commonplace.
Carrying forward the ethos of perseverance, dedication, and integrity instilled by her family business, Ann Marie transitioned into corporate America after the family business was successfully sold. She found her niche in the payroll/HR domain, working directly with business owners – many of whom were franchisees. She spent over a decade assisting thousands of business owners and often working directly with franchisors.
Throughout her diverse professional journey, one constant has been Ann Marie’s entrepreneurial spirit and genuine commitment to supporting others. Her focus has always extended beyond mere business transactions to the profound opportunities that business ownership affords, including the potential for wealth creation and achieving an unparalleled work-life balance. For Ann Marie, the essence lies in the transformative process of becoming a business owner and nurturing unparalleled freedom.
